Crystal D's core purpose, values, and commitment to excellence are the driving forces behind the company. In addition to our strong corporate culture, we produce awards from eight different substrate options and seven different imprint processes. We challenge ourselves to be the absolute best in all that we do and to provide "The WOW Effect®" to every customer.
Core Purpose
At Crystal D We Turn Emotions Into Memories!® Our work is done with the intent to turn the emotion of a recognition experience into a memory for the recipient.
Core Values
Crystal D is defined by five core values. These core values have made Crystal D a success!
- Integrity - We do what we say we will do.
- Quality - We have the unyielding persistence to improve.
- Respect - We treat people the way we want to be treated.
- Commitment - We are dedicated to the ongoing viability of the company.
- Passion - We have the burning desire to achieve in all we do.
Commitment to Excellence
Crystal D believes, in the words of Aristotle, that
"We are what we repeatedly do. Excellence, then, is not an act, but a habit."
By making excellence a habit at Crystal D we have achieved:
- 5-Star ASI Rating
- Four-time ASI/Counselor Distributor Choice Award Finalist
- Counselor Product Design Award
- Ranked SAGE "Best of the Best" in Awards
- Voted one of the top five award suppliers in America - 2008 and 2009
- Rising Star Supplier Award
- B2B Standard of Excellence WebAward
- Three PPAI Website Awards
- PPAI Supplier Achievement Award for Custom Designed Award
- PPAI Supplier Achievement Award for Catalog
- PPAI Supplier Achievement Award for "Etching-Engraving" Category
- PPAI Supplier Achievement Award for "Two or More Distinct Processes to Produce a Visual Effect" Category
- ARA Second Place Supplier Website Award
- ARA Second Place Best New Product - Imprintable Material
- ARA Third Place New Product Showcase
