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Employee Recognition Programs Exist Because…

If you want an organization that is characterized by a solid culture where people do what needs to be done or employees get more done faster or is a place soaking in happiness, an employee recognition program is right for you!

Your first thought may be, “Employee recognition programs exist just to make people feel good.” On some level, this is true. But the bigger truth is that recognition programs accomplish more for an organization than just spreading goodwill. In fact, ‘goodwill’ doesn’t even make the list. These programs are used primarily to get your employees to do what you want them to do faster than they are currently doing right now.

Employee recognition programs are built on the idea that people who are rewarded for doing something in a certain way will continue to do it that way as long as they continue to receive positive praise. ‘Positive praise’ includes a personal award and a thank you message or compliment. Employee recognition programs deliver positive praise. Offering recognition through awards and positive praise is a way to effectively mold and influence an employee.

There are many ways to reward an employee for doing something right. For example, some organizations give their employees gifts, gift cards, a cash bonus, or travel opportunities. But according to the experts at the Forum for People Performance, Management and Measurement at Northwestern University, employee recognition, also known as positive praise plus a tangible award, is the number one tactic used to motivate employees. It is so popular because it works.

Below is a list of the top reasons a company starts a recognition program:

  • Create a recognition culture
  • Increase sales
  • Build customer loyalty
  • Build job satisfaction & morale
  • Thank employees/clients
  • Improve customer service
  • Award service
  • Recruit/increase retention
  • Improve employee loyalty
  • Increase market share

Recognizing employees helps you create a high-performance workplace with a solid culture. There is no doubt that you and your employees will get a lot out of employee recognition programs, but so will your customers. Studies show that when your employees are happy at work, your customers are also happier! Customer service levels go up and you’ll end up, making more money as a result.

Employee recognition programs notice employees for doing things right and reward them with a personal award and message of gratitude. This gesture produces happier employees who treat their customers better the customers end up spending more money, and your profits increase. In addition, your corporate culture is strengthened, morale goes up, and so does productivity. Click here to read more about the many benefits of a service recognition programs!


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