Thank You, UMAPP, for Chuck’s Lifetime Achievement Award

There are moments in life that will be remembered forever, and this was one of those moments. On April 13, our late founder, Chuck Dahlgren, was honored with UMAPP’s Lifetime Achievement Award.

Chuck was nominated by Hillary Feder of Ask Hillary’s who said in her nomination: “Chuck taught and instilled in his team all that he knew and believed to be true about recognition. Everyone inside the company that I have ever dealt with sings the same song. It is often difficult to get an entire company on the same page, day in and day out, and live a company’s brand. Chuck did that, and this is still evident even after his recent passing.”

“He led Crystal D, one of our key award suppliers. Chuck was a leader-focused gentleman, guiding those working in the space to understand recognition beyond the award. From program development to what to recognize when selecting an award to how to present, Chuck was more than just selling products. Many companies sell awards. Chuck helped those in the space grow their blog with tools Crystal D provides them to help distributors become recognition experts, a space often overlooked.”

With appreciation and gratitude, Chuck’s daughters, Audra and Bridget, accepted the award on Chuck’s behalf. Their mom, Jeanne, was on FaceTime to be part of the celebration. Bridget said, “There are times when words can’t always express what one feels, and this is one of those times. Thank you for recognizing what Chuck would have wanted his legacy to have been.”

Bridget also mentioned that Chuck taught his daughters that what you do and how you treat others impacts them. But they decide what your legacy is. She’s proud that her family is not the only group who recognized that in her father.

Audra recognized the group of Memory Makers that worked alongside Chuck, as well as the supportive suppliers and distributors that he worked with throughout the years. She ended the speech with one of Chuck’s favorite quotes from Maya Angelou: “People will forget what you said, people will forget what you did, but they will never forget how you made them feel.”

At Crystal D, our Memory Makers had the opportunity to live and work alongside Chuck. They understand the legacy he left and what it has meant to our company. Chuck loved being part of the recognition industry. It’s a pleasure to bring this lifetime achievement recognition home to the place he built over the last 30 years.

Thank you to Hillary Feder for her wonderful nomination and for putting into words what we know about Chuck. Thank you, UMAPP, for honoring Chuck with this lifetime achievement award.

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